Category Archives: recruitment-strategy

Summer 2018 Social Recruitment Trends

The constant evolution of social media always keeps us on our toes. It seems as though the minute we get comfortable with our favorite social apps, we’re thrown a curveball and sent back to square one. Fortunately, we’ve become accustomed to the ever-changing media industry, which has taught us to…

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Linkedin Lists "Diversity" as the Top Initiative for 2018

Diversity - it’s the buzzword of the decade. For every company making hiring decisions, there is a recruiter or hiring manager wondering if they’ve hit their diversity targets. For most companies, this is simply a box to be checked on a long to-do list. “Did we note in our job description that…

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3 Things You Can Do to Improve Your Engagement on Facebook

So by now you’ve probably heard about Facebook’s new algorithm, which launched just this past January. (If you haven’t, check out our blog about it!). One of the major changes was that businesses would be less visible overall in people’s newsfeeds, and that strong engagement would be the main way…

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New Recruitment Marketing Updates for Fall

We’ve said it before and we’ll reiterate the point here; Fall is prime recruitment season. Fall is when you need to be on your game and ready to use the most up-to-date methods to entice candidates because the competition is fierce. Hiring events are starting to come into vogue again, online…

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Why Your Recruitment Strategy Isn’t Working and How to Fix It

You’re a savvy recruiter. You’ve read up on work/life balance, creating a warm and accepting company culture and you’ve even tightened up your job descriptions for Indeed. Candidates are applying, but somehow, in the last stage of the recruitment process, you’re losing them. You may not be…

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Questions to Ponder for a Better Recruitment Strategy

2017 certainly has been a year of change for recruitment strategy. Inbound recruitment marketing has become a widely adopted approach to more traditional outreach methods, almost all of the job boards are marketing themselves with mobile-optimized technology and apps, people are being replaced by…

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How Google’s New Updates Will Affect Recruitment Marketing

Have you ever tried to find something on your phone quickly only to be deterred by pop up ads that seem to be almost impossible to X out of? We have! Some companies use this strategy to get people to sign up for their newsletters while others use them for agressive recruitment marketing. This type…

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Why Healthcare Systems Should Use SlideShare for Recruitment Branding and Marketing

Many of our clients use LinkedIn for their recruitment efforts; in fact, including active use of their recruiter seats. Recruiters typically use LinkedIn to advertise jobs, source candidate profiles, maintain company pages and run pay-per-click campaigns. However, surprisingly few recruiters…

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Make Your Recruitment Marketing Blink Test Approved!

Let’s be honest, there’s a lot of recruitment marketing out in the world. Chances are when you went to buy your coffee this morning there was a Now Hiring sign you missed in the window. When you walked through the lunch room at work there was probably a poster for an employee referral program that…

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