Harger Howe Recruitment Marketing Blog

In a competitive hiring market, organizations often focus on attracting candidates: more visibility, more applications, more outreach. But attracting candidates is only part of the equation. Increasingly, the differentiator is what happens after a candidate engages.

Recruiting challenges are often framed as a supply and demand issue. There aren’t enough candidates, competition is too high, or roles are too specialized. While those factors are real, they often mask a more controllable, and more costly, problem: a weak talent brand.

Physician recruiting has become increasingly dependent on employer brand. As competition intensifies, healthcare organizations are investing more in how they present themselves: highlighting culture, flexibility, and support systems designed to attract top talent. But as employer brand becomes more…

Across the economy, talent shortages have become a common narrative. Healthcare systems are competing for physicians, technology companies are vying for engineers, and industrial organizations are searching for skilled labor to sustain operations. But in many cases, the issue is not simply a lack…

Physician recruiting has always been competitive, but the way organizations compete is changing. For years, health systems leaned on compensation, location, and signing bonuses to attract talent. Those factors still matter, but they are no longer enough to stand out in a market where demand…

Physician recruiting has never been evenly distributed, but the geographic imbalance shaping today’s healthcare workforce is becoming more pronounced and more difficult to overcome. Across the United States, healthcare systems are competing for talent in fundamentally different labor markets. While…

Physician recruitment has become one of the defining strategic challenges facing healthcare organizations today. Across the country, health systems are investing heavily in recruiting infrastructure, expanding compensation packages, and increasing marketing spend to compete for a limited pool of…

TikTok has taken the social media world by storm, firmly cementing its role in pop culture and holding serious sway with younger audiences. With an incredibly

2020 was a tough year. Companies of every shape and size were forced to make some very challenging decisions and just about any sense of normalcy seems a distant memory. Even now, workers are uncertain about their futures and the work-from-home environment is not a fix-all solution. In fact, in…

Do NOT be afraid! Social media CAN be your friend. Social media has become a significant tool for many companies to connect and recruit potential employees during these uncertain times. In fact, recruiting via social media is growing with roughly 84% of companies employing it currently and 9%…