--- title: Use the Facebook News Feed to Track Recruitment Marketing Trends description: These kinds of things will help you stay up-to-date with and track recruitment marketing trends on Facebook. image: https://inbound.hargerhowe.com/hubfs/ThinkstockPhotos-507297762.jpg --- [781.425.5005](tel:1-781-425-5005) [Facebook](https://www.facebook.com/HargerHoweAdvertising/) [Twitter](https://twitter.com/hargerhoweadv) [YouTube](https://www.youtube.com/user/hargerhowe) [Instagram](https://www.instagram.com/hargerhoweadv/) [![HargerHowe_Logo_2024hr](https://inbound.hargerhowe.com/hs-fs/hubfs/HargerHowe_Logo_2024hr.png?width=327&height=79&name=HargerHowe_Logo_2024hr.png) ![HargerHowe_Logo_2024-204](https://inbound.hargerhowe.com/hs-fs/hubfs/HargerHowe_Logo_2024-204.png?width=204&height=49&name=HargerHowe_Logo_2024-204.png) ](https://hargerhowe.com/) - [home](https://www.hargerhowe.com/) - [Agency](https://hargerhowe.com/agency/) - [Services](https://hargerhowe.com/services/) - [Our Work](https://hargerhowe.com/showcase/) - [Blog](https://inbound.hargerhowe.com/blog) - [Contact Us](https://hargerhowe.com/contact/) - [Home](https://hargerhowe.com/) - [Agency](https://hargerhowe.com/agency/) - [About Harger Howe](https://hargerhowe.com/agency/) - [Q & A](https://hargerhowe.com/q-a/) - [Services](https://hargerhowe.com/services/) - [Digital Media](https://hargerhowe.com/services/digital-media/) - [Inbound Marketing](https://hargerhowe.com/services/inbound-marketing/) - [Media Placement and Creative Services](https://hargerhowe.com/services/media-placement-and-creative-services/) - [Social Media](https://hargerhowe.com/services/social-media/) - [Recruitment Marketing](https://hargerhowe.com/services/recruitment-marketing/) - [HH Direct Search](https://www.hargerhowedirect.com/) - Our Work - [Case Studies](https://hargerhowe.com/showcase/) - [Featured Content](https://hargerhowe.com/featured-content/) - [Blog](https://inbound.hargerhowe.com/blog) - [Contact Us](https://hargerhowe.com/contact/) [Facebook](https://www.facebook.com/HargerHoweAdvertising/) [Twitter](https://twitter.com/hargerhoweadv) [YouTube](https://www.youtube.com/user/hargerhowe) [Instagram](https://www.instagram.com/hargerhoweadv/) [Refine your recruitment with HH Direct Search!](https://www.hargerhowedirect.com/) # Use the Facebook News Feed to Track Recruitment Marketing Trends - [Home](https://hargerhowe.com/) - [Blog](https://inbound.hargerhowe.com/blog) - Use the Facebook News Feed to Track... [Social Media](https://inbound.hargerhowe.com/blog/topic/social-media) [recruitment](https://inbound.hargerhowe.com/blog/topic/recruitment) ![ThinkstockPhotos-507297762.jpg](https://inbound.hargerhowe.com/hs-fs/hubfs/ThinkstockPhotos-507297762.jpg?width=723&name=ThinkstockPhotos-507297762.jpg) [Sep012016](https://inbound.hargerhowe.com/blog/archive/2016/09/01) **Audio version** Last week, Mari Smith wrote a very informative article for Social Media Examiner called [How to Customize Your Facebook News Feed: What Marketers Need to Know](http://www.socialmediaexaminer.com/how-to-customize-your-facebook-news-feed-what-marketers-need-to-know/), which got us thinking…what kinds of things should recruiters do to stay up-to-date with and track recruitment marketing trends on Facebook? These are our suggestions based on Facebook’s current settings. **1. Customize Your News Feed to Show More Organization-based News** As Mari mentioned, you can customize what you see in your news feed. Those choices can be anything from public figures to friends and of course pages. [Recruiters](https://inbound.hargerhowe.com/blog/recruiters-make-your-linkedin-recruiting-strategies-more-effective) should use this ability to follow recruitment influencers and relevant organizations so that they can stay in touch with their key candidate demographics. For instance, if you wanted to make sure that you see posts from The Society for Human Resource Management (SHRM), you would simply hover over the **Like** (Liked if you’ve already Liked it) button on the page and then choose **Posts in Feed**. The basic setting is **Default**, but that can be modified to read **See First** if the content is extremely important to you. You can also use this menu to **Unfollow** less relevant pages that you may have chosen in error. ![SHRM Facebook](https://inbound.hargerhowe.com/hs-fs/hubfs/Screen_shot_2016-08-31_at_2.14.33_PM.png?width=508&name=Screen_shot_2016-08-31_at_2.14.33_PM.png "SHRM Facebook") **2. Decide What Content You Need to See** In addition to initial page selection, it is important to note what type of content will help you reach your goals. Now that Facebook has released many [visual](https://inbound.hargerhowe.com/blog/why-facebook-recruitment-marketing-needs-to-be-more-visual-than-ever) and video-based options, you have more options than you may know about. [According to Mari’s article](http://www.socialmediaexaminer.com/how-to-customize-your-facebook-news-feed-what-marketers-need-to-know/), your options include: - *All Posts* - *Videos* - *Photos* - *Links* - *Status Updates* - *Events* - *Live Videos* You can access these options by simply clicking the pencil icon located next to **Notifications** and check off your chosen options. ![Facebook News Feed Notifications](https://inbound.hargerhowe.com/hs-fs/hubfs/Screen_shot_2016-08-31_at_2.26.10_PM.png?width=600&name=Screen_shot_2016-08-31_at_2.26.10_PM.png "Facebook News Feed Notifications") We recommend reading Mari’s article in full [here](http://www.socialmediaexaminer.com/how-to-customize-your-facebook-news-feed-what-marketers-need-to-know/) in order to learn how to customize your feeds even further by interest and relevance. Additionally, here are some lists of top pages we recommend that human resources and recruitment professionals should consider following: **Human Resources** - *[The Society for Human Resource Management](https://www.facebook.com/societyforhumanresourcemanagement/)* - *[The Human Resources Professionals Association](https://www.facebook.com/thehrpa)* - *[Human Capital Institute](https://www.facebook.com/humancapital)* **Recruitment** - *[Recruiter.com](https://www.facebook.com/RecruiterDotCom/)* - *[ERE.net](https://www.facebook.com/eremedia/)* - *[TLNT](https://www.facebook.com/TLNTcom)* - *[SOURCECON](https://www.facebook.com/sourcecon)* - *[The Higher Education Recruitment Consortium](https://www.facebook.com/HERCjobs/)* **Healthcare Human Resources** - *[American Society for Healthcare Human Resources Administration](https://www.facebook.com/pages/ASHHRA/)* - *[Association of Staff Physician Recruiters](https://www.facebook.com/pages/Association-of-Staff-Physician-Recruiters-ASPR/)* - *[Academic In-House Recruiters](https://www.facebook.com/AcademicInhouseRecruiters/)* - *[Medical Group Management Association](https://www.facebook.com/Medical-Group-Management-Association-MGMA-77247672268/)* - *[PracticeMatch](https://www.facebook.com/PracticeMatch/)* - *[National Association of Physician Recruiters](https://www.facebook.com/National-Association-of-Physician-Recruiters-NAPR-129764160398898/)* -- If you liked this article, consider signing up to receive our monthly newsletter which is packed with recruitment articles and tools. [![subscribe to our newsletter](https://no-cache.hubspot.com/cta/default/559861/fec9601f-902d-46db-96a7-54c65772465c.png)](https://cta-redirect.hubspot.com/cta/redirect/559861/fec9601f-902d-46db-96a7-54c65772465c) Category: [Social Media](https://inbound.hargerhowe.com/blog/topic/social-media), [recruitment](https://inbound.hargerhowe.com/blog/topic/recruitment) [by Gillian Barnes](https://inbound.hargerhowe.com/blog/author/gillian-barnes) [September 01, 2016](https://inbound.hargerhowe.com/blog/archive/2016/09/01) ### Share This Article - - - - - ![Gillian Barnes](https://inbound.hargerhowe.com/hs-fs/hubfs/gillbwsquare.jpg?width=80&height=80&name=gillbwsquare.jpg) #### Author:Gillian Barnes Gillian is Harger Howe's Creative Content Manager. She manages multiple social media entities and works on the overall inbound marketing strategy. [Previous Top Ten Recruitment Marketing Best Practices to Start Using for 2016](https://inbound.hargerhowe.com/blog/top-ten-recruitment-marketing-best-practices-to-start-using-for-2016) [Next Recruiting Top Talent by Seeking Less Obvious Skills](https://inbound.hargerhowe.com/blog/recruiting-top-talent-by-seeking-less-obvious-skills) ### Recent Articles [![What The 2026 Residency Match Really Means For Recruitment](https://inbound.hargerhowe.com/hubfs/GettyImages-1372638205.jpg)](https://inbound.hargerhowe.com/blog/what-the-2026-residency-match-really-means-for-recruitment) [What The 2026 Residency Match Really Means For Recruitment](https://inbound.hargerhowe.com/blog/what-the-2026-residency-match-really-means-for-recruitment) *July 29, 2026* [![Your Careers Page Is Your First Interview](https://inbound.hargerhowe.com/hubfs/GettyImages-1307162575.jpg)](https://inbound.hargerhowe.com/blog/your-careers-page-is-your-first-interview) [Your Careers Page Is Your First Interview](https://inbound.hargerhowe.com/blog/your-careers-page-is-your-first-interview) *July 20, 2026* [![Every Vacancy Creates Invisible Work](https://inbound.hargerhowe.com/hubfs/GettyImages-2096319765.jpg)](https://inbound.hargerhowe.com/blog/every-vacancy-creates-invisible-work) [Every Vacancy Creates Invisible Work](https://inbound.hargerhowe.com/blog/every-vacancy-creates-invisible-work) *July 14, 2026* [![Physician Recruitment Is a Family Decision: Why Health Systems Must Market the Full Opportunity](https://inbound.hargerhowe.com/hubfs/GettyImages-2259093025.jpg)](https://inbound.hargerhowe.com/blog/physician-recruitment-is-a-family-decision-why-health-systems-must-market-the-full-opportunity) [Physician Recruitment Is a Family Decision: Why Health Systems Must Market the Full Opportunity](https://inbound.hargerhowe.com/blog/physician-recruitment-is-a-family-decision-why-health-systems-must-market-the-full-opportunity) *July 13, 2026* [![The Recruiter Is No Longer the First Source of Information](https://inbound.hargerhowe.com/hubfs/GettyImages-2233005232.jpg)](https://inbound.hargerhowe.com/blog/the-recruiter-is-no-longer-the-first-source-of-information) [The Recruiter Is No Longer the First Source of Information](https://inbound.hargerhowe.com/blog/the-recruiter-is-no-longer-the-first-source-of-information) *June 25, 2026* [![Physician Recruitment Has a User Experience Problem](https://inbound.hargerhowe.com/hubfs/GettyImages-1305333546.jpg)](https://inbound.hargerhowe.com/blog/physician-recruitment-has-a-user-experience-problem) [Physician Recruitment Has a User Experience Problem](https://inbound.hargerhowe.com/blog/physician-recruitment-has-a-user-experience-problem) *June 24, 2026* ### CONNECT WITH US [Facebook](https://www.facebook.com/HargerHoweAdvertising/) [Facebook](https://twitter.com/hargerhoweadv) [Facebook](https://plus.google.com/100866082476092210501) [Facebook](https://www.youtube.com/user/hargerhowe) [Facebook](https://www.pinterest.com/hargerhoweadv/) [Facebook](https://www.instagram.com/hargerhoweadv/) ### LOCATIONS **Houston** 1800 St. James Place, Ste. 400 Houston, TX 77056 **Boston** 111 South Bedford St., Ste. 201 Burlington, MA 01803 *Need to talk now? Call us!* [781-425-5005](tel:1-781-425-5005). ### SUBSCRIBE TO NEWSLETTER Do you want to learn more? Subscribe and we’ll send you a monthly newsletter with recruitment tips and helpful tools to help you transform your recruitment marketing strategy. [Subscribe Now](https://inbound.hargerhowe.com/subscribe-to-our-monthly-newsletter) ### WE ARE INBOUND SPECIALISTS [![Agency Partner](https://inbound.hargerhowe.com/hubfs/HargerHowe_April2018/Images/a9acd44930024654a7c21d3ebc067eca.png)](https://academy.hubspot.com/certification) [![Harger Howe Advertising](https://inbound.hargerhowe.com/hubfs/HargerHowe_April2018/Images/hargerhowe-logo-sm-white.png)](https://hargerhowe.com/) Harger Howe Advertising 2026 - [Home](https://hargerhowe.com/) - [Agency](https://hargerhowe.com/agency/) - [About Harger Howe](https://hargerhowe.com/agency/) - [Q & A](https://hargerhowe.com/q-a/) - [Services](https://hargerhowe.com/services/) - [Digital Media](https://hargerhowe.com/services/digital-media/) - [Inbound Marketing](https://hargerhowe.com/services/inbound-marketing/) - [Media Placement and Creative Services](https://hargerhowe.com/services/media-placement-and-creative-services/) - [Social Media](https://hargerhowe.com/services/social-media/) - [Recruitment Marketing](https://hargerhowe.com/services/recruitment-marketing/) - [HH Direct Search](https://www.hargerhowedirect.com/) - Our Work - [Case Studies](https://hargerhowe.com/showcase/) - [Featured Content](https://hargerhowe.com/featured-content/) - [Blog](https://inbound.hargerhowe.com/blog) - [Contact Us](https://hargerhowe.com/contact/)