Harger Howe Recruitment Marketing Blog

Photo courtesy of My Mobile Billboard This past month, Dartmouth-Hitchcock came to us requesting a less than ordinary marketing strategy for a convention they were attending. They mentioned that they were seeking something memorable and creative and the statement that stuck with us was simple,…

At Harger Howe we love microsites for recruitment, but we realize that not everyone is familiar with the term so we thought we’d explain it. What is a microsite? Well, like the name implies, it’s a small site, but it is SO much more!

We don’t hire a lot of people, but when we do, we try to write a job description that is accurate, funny and engaging for our audience. We recognize that in order to hire the best people, we need to communicate our needs and desires for any new role. If we do a good job explaining the requirements…

To millennials, social media is a part of every day life, but to someone from the baby boomer generation it may seem like a whole other world. The concept of being social through a screen can definitely feel like you’ve entered the twilight zone and it’s hard to know which way to turn. What is…

I don’t really like to talk about when I fail. I know everyone in the world likes to say that they’re perfectionists and it’s their biggest weakness and strength at interviews, but really, that’s me to a T. I like to master something even if it’s outside of my comfort zone, so failure isn’t…

Think about that for a minute. People may chuckle but the argument can be shaped to fit the statement. All too often organizations tend to downplay the importance of those tasked with finding new qualified talent and management for the most part doesn’t get “it.”

Instagram is a powerful tool when used correctly. The app's community is made up of 300 Million active user accounts. With over 30 Billion photos shared, it is easy to fade into the clutter. Prevent that from happening to your account by avoiding these common mistakes.

#AfterINBOUND we have realized that one of the best things about our trip to #INBOUND15 was the spectacle element and we wanted to share that with our internet community. From the accessibility of the speakers to the overall aesthetic, #INBOUND15 was an experience. What follows is a visual diary…

It could be argued that the most important thing about advertising for any kind of service or job is knowing and marketing to the appropriate audience. The problem is, sometimes people know who their audience is, but they have no idea how to locate them! Fortunately, in the age of social media, we…

One of the top inbound marketing conferences in our industry is coming Boston, Massachusetts next week. This year will be Harger Howe’s inaugural year attending and we are looking forward to soaking up all the current inbound information we can handle.