Category Archives: social-media-recruitment-advertising

Recruiters! It’s Time to Use the Instagram Algorithm to Hire

Instagram is the second most used social media platform in the U.S. and has been growing steadily since the app's debut in 2010. With over 500 million users and ample opportunity for brand exposure, marketers of all kinds have fallen in love with Instagram's capabilities. And, just when we thought…

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Instagram Scheduling is Finally Here!

Just yesterday, January 30, Instagram announced they had some game changing news for businesses on social media - they've finally created the ability to schedule posts in advance!

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4 Things You Need to Know About Facebook's 2018 Algorithm Update

Facebook just changed its algorithm again for 2018 and this new update is going to affect business pages in a huge way. Check out our article for a breakdown of how this will affect your business so you can stay ahead of the curve.

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Everything You Need to Know About How to Make Instagram Story Ads

So you’ve probably heard about Instagram’s “story” advertisements. This ability to include paid advertisements in Instagram stories is relatively new -  this feature was only added to Instagram in March of 2017. Our guide will tell you everything you need to know about how to use popular Instagram…

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5 Pro Hacks to Make Facebook’s Algorithms Work for Your Business

It’s every Facebook marketer’s problem - how do you improve your organic reach and actually make sure your followers are seeing your posts? We’ve all had those moments of frustration, staring at your posts and seeing only 55 followers reached when you know you have over 1,000.

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4 Ways to Take Your Company's Facebook Page to the Next Level

It's tempting to just pick a few photos that you like and then totally forget about your company's Facebook page. But is that really the way to go? Facebook trends are changing faster than you can imagine and it's easy to fall behind if you're not careful. We break it down to four easy ways you can…

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Facebook Recruiting May Be Coming to Groups

Facebook groups are a unique, currently ad-free space within the Facebook empire, but that may change soon. Yesterday, Josh Constine published an article called Facebook tests ads in Groups, its next potential cash cow that noted testing of ads within groups is already underway. While at first this…

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Top Ten Recruitment Marketing Best Practices to Start Using for 2016

10. Understand the Informed Candidate In today’s world, the recruitment marketing game has changed. It used to be that marketers could push out outbound marketing only (billboards, print ads etc) and they would be embraced, but companies really need to start considering the fact that 2016…

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Healthcare Recruiters: Candidates are Waiting for YOU on LinkedIn

Did you know that there are over 5 million professionals in the healthcare industry that use LinkedIn? It’s true! LinkedIn’s Healthcare in the United States Industry Report 2016 conducted comprehensive research about the industry and they have noted several trends that are extremely relevant to a…

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Making the Most Out of Your Facebook Recruitment Advertising

We use Facebook advertising for recruitment purposes on a daily basis and have found it to be highly effective. One of the best things about Facebook advertising is that there is a specific formula to make recruitment ads effective. Most of the best practices for recruitment advertising on Facebook…

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