Category Archives: inbound-recruitment-marketing

5 Things Which Should Be On Every Recruiter’s Summer Checklist

Since summer is usually the slowest season of the recruitment year, it can be tempting to just sit back and relax. But why set yourself up for more stress once fall comes around? We’ve put together your summer recruitment checklist of five EASY things you can check off your list that will make the…

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Everything You Need to Know About How to Make Instagram Story Ads

So you’ve probably heard about Instagram’s “story” advertisements. This ability to include paid advertisements in Instagram stories is relatively new -  this feature was only added to Instagram in March of 2017. Our guide will tell you everything you need to know about how to use popular Instagram…

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September Team Updates

 The kids are back to school, the nights are getting cooler, and your favorite Harger Howe team is gearing up for Fall. Fall is one of our busiest times here in the office so we have all been enjoying the last few days of summer. 

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Why Inbound Recruitment Marketing is the Answer

For years, businesses (especially applicant tracking system organizations) have hailed the new technological advancements in recruiting. They convinced companies to sign on for a more automated recruitment process bucketing candidates by keywords and other parameters. However, as a job seeker,…

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How to Generate Recruitment Blog Ideas for All Industries

So your recruitment advertising agency, boss or Chief Marketing Officer has suggested that you start a blog to increase the organic traffic to your website. Well, yes, that sounds great, but what in the world are you going to write about and how do you get started? Today, we are going to share with…

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Is Your Application Process Hurting Your Recruitment Marketing Efforts?

When was the last time you reviewed your application process from the point of view of a job seeker? Do you know where your company places ads? Do you know if they take the time to write out the job descriptions well? Have you ever applied using your company’s applicant tracking system (ATS)? If…

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Why You Need to Build a Talent Community

Lately, “talent community” has become a new buzzword for recruiters. However, unlike some buzzwords that trend in certain age groups or for a limited amount of time like “squad” or “sick,” this word means something in a long-term sense. A talent community is a tool that all recruiters should be…

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Developing Job Seeker Personas for Better Recruitment Marketing

Have you ever wondered why it seems difficult to find the perfect candidate for an open requisition? It seems like you have all the job requirements listed out. You know that you’ve written an exciting job description. It’s out there. What more do job seekers want? Well, the answer might be simpler…

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Your Recruitment Strategy Should Include Blogging – Here’s Why

Blogging. The word conjures up memories of the platforms like Blogspot and LiveJournal. While these sites are still in existence and used relatively regularly, they just don’t have the “cool” reputation of competing platforms like Tumblr, Snapchat, Instagram, Twitter and of course, the mother of…

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Why Winter is the Time to Start Using Inbound Recruitment Marketing

The Winter breaks for kids are upon us, the holiday shopping is making you stressed, the roads are full of more traffic than usual, the end of year tasks are mounting…we hear you! The thing is, though our Winter task lists seem to have no end, there is one item you should make sure to accomplish.…

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