Category Archives: social-media-career-pages

5 Ways to Project Your Brand’s Personality on Social Media

Even though the world has been active on social media channels for many years now, it is still a challenge. The algorithms change regularly. The ideal times to post shift. There are new rules every...single...day. It’s a lot to keep up with. But beyond the “keeping up with the Jones,” the biggest…

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3 Things You Can Do to Improve Your Engagement on Facebook

So by now you’ve probably heard about Facebook’s new algorithm, which launched just this past January. (If you haven’t, check out our blog about it!). One of the major changes was that businesses would be less visible overall in people’s newsfeeds, and that strong engagement would be the main way…

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Instagram Scheduling is Finally Here!

Just yesterday, January 30, Instagram announced they had some game changing news for businesses on social media - they've finally created the ability to schedule posts in advance!

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Everything You Need to Know About How to Make Instagram Story Ads

So you’ve probably heard about Instagram’s “story” advertisements. This ability to include paid advertisements in Instagram stories is relatively new - this feature was only added to Instagram in March of 2017. Our guide will tell you everything you need to know about how to use popular Instagram…

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4 Ways to Take Your Company's Facebook Page to the Next Level

It's tempting to just pick a few photos that you like and then totally forget about your company's Facebook page. But is that really the way to go? Facebook trends are changing faster than you can imagine and it's easy to fall behind if you're not careful. We break it down to four easy ways you can…

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Top Ten Recruitment Marketing Best Practices to Start Using for 2016

10. Understand the Informed Candidate In today’s world, the recruitment marketing game has changed. It used to be that marketers could push out outbound marketing only (billboards, print ads etc) and they would be embraced, but companies really need to start considering the fact that 2016…

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Increase Your Recruitment Reach with Facebook Live

We don’t think it’s a secret that Harger Howe as an agency is teeming with excitement for our next INBOUND experience. Last time we attended, we had the distinct pleasure of hearing a talk by Mari Smith who is known as the queen of Facebook. Recently, Mari put together a great article for Social…

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What the New Facebook Pages Layout Means for Social Media Recruitment

Have you seen the new Facebook Pages layout yet? It’s definitely noticeable! Personally, we are big fans. Why do you ask? Well, Facebook seems to be moving toward a much more simplified version that takes notes from the styling of its initial debut of Pages in 2010. If you’re unfamiliar with the…

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Adding Video to Your Facebook and Instagram Recruitment Marketing

Since Facebook acquired Instagram in 2012, many have been getting progressively more excited by the option of using dual platforms for advertising. In fact, we already integrate Facebook into our regular recruitment marketing proposals for clients as well as our strategy for the agency itself.…

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Why Facebook Recruitment Marketing Needs to Be More Visual Than Ever

As I mentioned in my previous blog, Facebook made an announcement last week that will affect pages. This is because the newsfeed is making a concerted effort to show users more of their friends’ updates. With this change, it is more crucial than ever that recruitment marketers adjust and start…

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