Harger Howe Recruitment Marketing Blog

Instagram is a powerful tool when used correctly. The app's community is made up of 300 Million active user accounts. With over 30 Billion photos shared, it is easy to fade into the clutter. Prevent that from happening to your account by avoiding these common mistakes.

#AfterINBOUND we have realized that one of the best things about our trip to #INBOUND15 was the spectacle element and we wanted to share that with our internet community. From the accessibility of the speakers to the overall aesthetic, #INBOUND15 was an experience. What follows is a visual diary…

It could be argued that the most important thing about advertising for any kind of service or job is knowing and marketing to the appropriate audience. The problem is, sometimes people know who their audience is, but they have no idea how to locate them! Fortunately, in the age of social media, we…

One of the top inbound marketing conferences in our industry is coming Boston, Massachusetts next week. This year will be Harger Howe’s inaugural year attending and we are looking forward to soaking up all the current inbound information we can handle.

Close your eyes and think about your least favorite job. What was the worst part about it? Some people will definitely raise their hands citing reasons such as low pay, inconvenient hours or lack of upward mobility, but one of the commonly overlooked reasons for employee dissatisfaction and…

SEO and user experience are mutually dependent. When done the right way, anything that is good for the user's experience is also good for SEO and vice versa. By focusing on the user and providing them with the best experience possible, the search engine optimization should naturally follow suit. If…

There is already a doctor shortage in the United States due to the demands from an expanding and aging population. Combined with the influx of 40 million newly insured patients under the Affordable Care Act, this issue will persist. In fact, the doctor shortage is predicted to exacerbate, producing…

Recruitment branding is commonly known as employer branding. Universum Global defines it as, “the process of promoting a company, or an organization, as the employer of choice to a desired target group, one which a company needs and wants to recruit and retain. The process facilitates the company’s…

Think of a sizable, renowned company, such as Google. Between the slogan, "do cool things that matter", esteemed employee perks, and innovative corporate culture, who wouldn't want to work for Google? Such a reputable company owes a lot of its success to its brand identity, as do many other…

A large percentage of our recruitment clients end up running to us in a panic when they need advertising. Why you ask? They are tearing their hair out every day because they operate in a reactionary way.