--- title: Harger Howe Recruitment Marketing Blog (29) description: (29) --- [781.425.5005](tel:1-781-425-5005) [Facebook](https://www.facebook.com/HargerHoweAdvertising/) [Twitter](https://twitter.com/hargerhoweadv) [YouTube](https://www.youtube.com/user/hargerhowe) [Instagram](https://www.instagram.com/hargerhoweadv/) [![HargerHowe\_Logo\_2024hr](https://inbound.hargerhowe.com/hs-fs/hubfs/HargerHowe_Logo_2024hr.png?width=327&height=79&name=HargerHowe_Logo_2024hr.png) ![HargerHowe\_Logo\_2024-204](https://inbound.hargerhowe.com/hs-fs/hubfs/HargerHowe_Logo_2024-204.png?width=204&height=49&name=HargerHowe_Logo_2024-204.png)](https://hargerhowe.com/) - [home](https://www.hargerhowe.com/) - [Agency](https://hargerhowe.com/agency/) - [Services](https://hargerhowe.com/services/) - [Our Work](https://hargerhowe.com/showcase/) - [Blog](https://inbound.hargerhowe.com/blog) - [Contact Us](https://hargerhowe.com/contact/) - [Home](https://hargerhowe.com/) - [Agency](https://hargerhowe.com/agency/) - [About Harger Howe](https://hargerhowe.com/agency/) - [Q & A](https://hargerhowe.com/q-a/) - [Services](https://hargerhowe.com/services/) - [Digital Media](https://hargerhowe.com/services/digital-media/) - [Inbound Marketing](https://hargerhowe.com/services/inbound-marketing/) - [Media Placement and Creative Services](https://hargerhowe.com/services/media-placement-and-creative-services/) - [Social Media](https://hargerhowe.com/services/social-media/) - [Recruitment Marketing](https://hargerhowe.com/services/recruitment-marketing/) - [HH Direct Search](https://www.hargerhowedirect.com/) - Our Work - [Case Studies](https://hargerhowe.com/showcase/) - [Featured Content](https://hargerhowe.com/featured-content/) - [Blog](https://inbound.hargerhowe.com/blog) - [Contact Us](https://hargerhowe.com/contact/) [Facebook](https://www.facebook.com/HargerHoweAdvertising/) [Twitter](https://twitter.com/hargerhoweadv) [YouTube](https://www.youtube.com/user/hargerhowe) [Instagram](https://www.instagram.com/hargerhoweadv/) [Refine your recruitment with HH Direct Search!](https://www.hargerhowedirect.com/) # Harger Howe Recruitment Marketing Blog - [Home](https://hargerhowe.com/) - Blog [![](https://inbound.hargerhowe.com/hs-fs/hubfs/ThinkstockPhotos-512631886.jpg?width=323&name=ThinkstockPhotos-512631886.jpg)](https://inbound.hargerhowe.com/blog/the-power-of-pictures-pinterest-as-a-sourcing-tool-for-recruiters) [Mar222016](https://inbound.hargerhowe.com/blog/archive/2016/03/22) ## [The Power of Pictures - Pinterest as a Sourcing Tool for Recruiters](https://inbound.hargerhowe.com/blog/the-power-of-pictures-pinterest-as-a-sourcing-tool-for-recruiters) [Social Media](https://inbound.hargerhowe.com/blog/topic/social-media), [social media recruitment advertising](https://inbound.hargerhowe.com/blog/topic/social-media-recruitment-advertising), [social recruitment](https://inbound.hargerhowe.com/blog/topic/social-recruitment), [pinterest](https://inbound.hargerhowe.com/blog/topic/pinterest) [by Gillian Barnes](https://inbound.hargerhowe.com/blog/author/gillian-barnes) [March 22, 2016](https://inbound.hargerhowe.com/blog/archive/2016/03/22) As a photographer, I am always a huge proponent of visuals, but how effective are they really? Well, according to Industry West, a modern furnishing company, “As a result of our investment in Promoted Pins, Pinterest drove 77% more online conversions than other social platforms and has become the… [Details](https://inbound.hargerhowe.com/blog/the-power-of-pictures-pinterest-as-a-sourcing-tool-for-recruiters) [![](https://inbound.hargerhowe.com/hs-fs/hubfs/blinktestapproved.jpg?width=323&name=blinktestapproved.jpg)](https://inbound.hargerhowe.com/blog/make-your-recruitment-marketing-blink-test-approved) [Mar212016](https://inbound.hargerhowe.com/blog/archive/2016/03/21) ## [Make Your Recruitment Marketing Blink Test Approved!](https://inbound.hargerhowe.com/blog/make-your-recruitment-marketing-blink-test-approved) [recruitment marketing](https://inbound.hargerhowe.com/blog/topic/recruitment-marketing), [blink test](https://inbound.hargerhowe.com/blog/topic/blink-test), [recruitment strategy](https://inbound.hargerhowe.com/blog/topic/recruitment-strategy) [by Gillian Barnes](https://inbound.hargerhowe.com/blog/author/gillian-barnes) [March 21, 2016](https://inbound.hargerhowe.com/blog/archive/2016/03/21) Let’s be honest, there’s a lot of recruitment marketing out in the world. Chances are when you went to buy your coffee this morning there was a Now Hiring sign you missed in the window. When you walked through the lunch room at work there was probably a poster for an employee referral program that… [Details](https://inbound.hargerhowe.com/blog/make-your-recruitment-marketing-blink-test-approved) [![nurse recruitment strategies](https://inbound.hargerhowe.com/hs-fs/hubfs/ThinkstockPhotos-155868631.jpg?width=323&name=ThinkstockPhotos-155868631.jpg)](https://inbound.hargerhowe.com/blog/nurse-recruitment-strategies-for-the-modern-healthcare-recruiter) [Mar162016](https://inbound.hargerhowe.com/blog/archive/2016/03/16) ## [Nurse Recruitment Strategies for the Modern Healthcare Recruiter](https://inbound.hargerhowe.com/blog/nurse-recruitment-strategies-for-the-modern-healthcare-recruiter) [Microsite Development](https://inbound.hargerhowe.com/blog/topic/microsite-development), [recruitment](https://inbound.hargerhowe.com/blog/topic/recruitment), [recruitment marketing](https://inbound.hargerhowe.com/blog/topic/recruitment-marketing), [nurse recruitment](https://inbound.hargerhowe.com/blog/topic/nurse-recruitment) [by Gillian Barnes](https://inbound.hargerhowe.com/blog/author/gillian-barnes) [March 16, 2016](https://inbound.hargerhowe.com/blog/archive/2016/03/16) In the past, recruiting was different. Many nurses were probably hired as young people in their twenties and often worked at the same hospital for their whole life. But times are different now and they're changing fast. Nurses are in high demand at every hospital and we are experiencing a… [Details](https://inbound.hargerhowe.com/blog/nurse-recruitment-strategies-for-the-modern-healthcare-recruiter) [![](https://inbound.hargerhowe.com/hs-fs/hubfs/ThinkstockPhotos-510681822.jpg?width=323&name=ThinkstockPhotos-510681822.jpg)](https://inbound.hargerhowe.com/blog/spring-is-here-time-to-clean-up-your-recruitment-microsite) [Mar102016](https://inbound.hargerhowe.com/blog/archive/2016/03/10) ## [Spring is Here – Time to Clean Up Your Recruitment Microsite!](https://inbound.hargerhowe.com/blog/spring-is-here-time-to-clean-up-your-recruitment-microsite) [Microsite Development](https://inbound.hargerhowe.com/blog/topic/microsite-development), [recruitment](https://inbound.hargerhowe.com/blog/topic/recruitment), [recruitment advertising](https://inbound.hargerhowe.com/blog/topic/recruitment-advertising) [by Gillian Barnes](https://inbound.hargerhowe.com/blog/author/gillian-barnes) [March 10, 2016](https://inbound.hargerhowe.com/blog/archive/2016/03/10) Microsites are ideal for recruitment and we’re sure you love yours, but as it’s the beginning of a new season, let’s take some time to do a deep Spring cleaning style audit to make sure you are making the most out of it. Taking stock of a microsite keeps it fresh and helps candidates remain… [Details](https://inbound.hargerhowe.com/blog/spring-is-here-time-to-clean-up-your-recruitment-microsite) [![](https://inbound.hargerhowe.com/hs-fs/hubfs/Boomerang.jpg?width=323&name=Boomerang.jpg)](https://inbound.hargerhowe.com/blog/boomerang-recruitment-how-to-capitalize-on-this-2016-hiring-trend) [Mar092016](https://inbound.hargerhowe.com/blog/archive/2016/03/09) ## [Boomerang Recruitment – How to Capitalize on this 2016 Hiring Trend](https://inbound.hargerhowe.com/blog/boomerang-recruitment-how-to-capitalize-on-this-2016-hiring-trend) [recruitment marketing](https://inbound.hargerhowe.com/blog/topic/recruitment-marketing), [recruitment trends](https://inbound.hargerhowe.com/blog/topic/recruitment-trends) [by Gillian Barnes](https://inbound.hargerhowe.com/blog/author/gillian-barnes) [March 09, 2016](https://inbound.hargerhowe.com/blog/archive/2016/03/09) For those who aren’t familiar with the term, boomeranging or boomerang recruitment basically means sourcing candidates that have already left one company for another and have decided to come back to the first for one reason or another. In the past and somewhat in the present, boomerang candidates… [Details](https://inbound.hargerhowe.com/blog/boomerang-recruitment-how-to-capitalize-on-this-2016-hiring-trend) [![](https://inbound.hargerhowe.com/hs-fs/hubfs/ThinkstockPhotos-512034604.jpg?width=323&name=ThinkstockPhotos-512034604.jpg)](https://inbound.hargerhowe.com/blog/5-best-recruiting-practices-for-all-types-of-companies) [Mar072016](https://inbound.hargerhowe.com/blog/archive/2016/03/07) ## [5 Best Recruiting Practices for All Types of Companies](https://inbound.hargerhowe.com/blog/5-best-recruiting-practices-for-all-types-of-companies) [recruitment marketing](https://inbound.hargerhowe.com/blog/topic/recruitment-marketing), [recruiting](https://inbound.hargerhowe.com/blog/topic/recruiting) [by Gillian Barnes](https://inbound.hargerhowe.com/blog/author/gillian-barnes) [March 07, 2016](https://inbound.hargerhowe.com/blog/archive/2016/03/07) Recruiting, as you know is a competitive industry. Candidates are here today, gone tomorrow and recruiters are left constantly trying to stay ahead of the curve. It’s easy to get overwhelmed with the number of searches assigned per recruiter or the general process, but if you follow these best… [Details](https://inbound.hargerhowe.com/blog/5-best-recruiting-practices-for-all-types-of-companies) [![](https://inbound.hargerhowe.com/hs-fs/hubfs/Registerforsuccess.jpg?width=323&name=Registerforsuccess.jpg)](https://inbound.hargerhowe.com/blog/register-for-success-event-microsites-for-recruitment) [Mar042016](https://inbound.hargerhowe.com/blog/archive/2016/03/04) ## [Register for Success – Event Microsites for Recruitment](https://inbound.hargerhowe.com/blog/register-for-success-event-microsites-for-recruitment) [Social Media](https://inbound.hargerhowe.com/blog/topic/social-media), [Microsite Development](https://inbound.hargerhowe.com/blog/topic/microsite-development), [recruiting](https://inbound.hargerhowe.com/blog/topic/recruiting) [by Gillian Barnes](https://inbound.hargerhowe.com/blog/author/gillian-barnes) [March 04, 2016](https://inbound.hargerhowe.com/blog/archive/2016/03/04) In past years, job fairs have been on the decline due to overhead costs and the economic dip, but recently we have seen a resurgence in this method of recruiting, particularly in the healthcare sector. Unlike past events though, these new events are tightly focused on a theme and are accompanied by… [Details](https://inbound.hargerhowe.com/blog/register-for-success-event-microsites-for-recruitment) [![](https://inbound.hargerhowe.com/hs-fs/hubfs/ThinkstockPhotos-174264486.jpg?width=323&name=ThinkstockPhotos-174264486.jpg)](https://inbound.hargerhowe.com/blog/recruitment-marketing-best-practices-for-healthcare-systems) [Mar032016](https://inbound.hargerhowe.com/blog/archive/2016/03/03) ## [Recruitment Marketing Best Practices for Healthcare Systems](https://inbound.hargerhowe.com/blog/recruitment-marketing-best-practices-for-healthcare-systems) [recruitment](https://inbound.hargerhowe.com/blog/topic/recruitment), [Recruitment Branding](https://inbound.hargerhowe.com/blog/topic/recruitment-branding), [recruitment marketing](https://inbound.hargerhowe.com/blog/topic/recruitment-marketing), [social recruitment](https://inbound.hargerhowe.com/blog/topic/social-recruitment) [by Gillian Barnes](https://inbound.hargerhowe.com/blog/author/gillian-barnes) [March 03, 2016](https://inbound.hargerhowe.com/blog/archive/2016/03/03) Recruitment marketing and recruitment branding are different than what you think of as “product marketing.” Product marketing is often though of as “sexy and innovative,” but although you may not think of recruitment marketing as “sexy,” you should definitely think of it as innovative. The fact is;… [Details](https://inbound.hargerhowe.com/blog/recruitment-marketing-best-practices-for-healthcare-systems) [![keywords seo optimization](https://inbound.hargerhowe.com/hs-fs/hubfs/keywordsseo.jpg?width=323&name=keywordsseo.jpg)](https://inbound.hargerhowe.com/blog/3-reasons-you-should-be-optimizing-your-microsites-seo) [Feb252016](https://inbound.hargerhowe.com/blog/archive/2016/02/25) ## [3 Reasons You Should Be Optimizing Your Microsite’s SEO](https://inbound.hargerhowe.com/blog/3-reasons-you-should-be-optimizing-your-microsites-seo) [Microsite Development](https://inbound.hargerhowe.com/blog/topic/microsite-development), [SEO and Analytics](https://inbound.hargerhowe.com/blog/topic/seo-and-analytics) [by Gillian Barnes](https://inbound.hargerhowe.com/blog/author/gillian-barnes) [February 25, 2016](https://inbound.hargerhowe.com/blog/archive/2016/02/25) SEO optimization is a key element to successful recruitment microsites. Having a strong SEO strategy in place will allow you to find candidates organically and will help provide direct candidates with a better microsite experience. On and off page SEO can be boosted via methods like blogging, link… [Details](https://inbound.hargerhowe.com/blog/3-reasons-you-should-be-optimizing-your-microsites-seo) [![](https://inbound.hargerhowe.com/hs-fs/hubfs/ThinkstockPhotos-482621066.jpg?width=323&name=ThinkstockPhotos-482621066.jpg)](https://inbound.hargerhowe.com/blog/why-recruiters-should-put-trust-in-advertising-agency-professionals) [Feb232016](https://inbound.hargerhowe.com/blog/archive/2016/02/23) ## [Why Recruiters Should Trust in Advertising Agency Professionals](https://inbound.hargerhowe.com/blog/why-recruiters-should-put-trust-in-advertising-agency-professionals) [Social Media](https://inbound.hargerhowe.com/blog/topic/social-media), [recruitment](https://inbound.hargerhowe.com/blog/topic/recruitment), [recruitment marketing](https://inbound.hargerhowe.com/blog/topic/recruitment-marketing) [by Gillian Barnes](https://inbound.hargerhowe.com/blog/author/gillian-barnes) [February 23, 2016](https://inbound.hargerhowe.com/blog/archive/2016/02/23) One of the biggest budgeting concerns for companies is deciding whether or not to hire professional advertising agencies specifically for recruitment branding and promotion. We understand that sometimes this sort of advertising can seem unnecessary, especially when you have an incredible internal… [Details](https://inbound.hargerhowe.com/blog/why-recruiters-should-put-trust-in-advertising-agency-professionals) [27](https://inbound.hargerhowe.com/blog/page/27) [28](https://inbound.hargerhowe.com/blog/page/28) [29](https://inbound.hargerhowe.com/blog/page/29) [30](https://inbound.hargerhowe.com/blog/page/30) [31](https://inbound.hargerhowe.com/blog/page/31) ### Recent Articles [![What Happens When a Hospital's Physician Workforce Depends on Just a Few Specialists?](https://inbound.hargerhowe.com/hubfs/GettyImages-683572488.jpg)](https://inbound.hargerhowe.com/blog/what-happens-when-a-hospitals-physician-workforce-depends-on-just-a-few-specialists) [What Happens When a Hospital's Physician Workforce Depends on Just a Few Specialists?](https://inbound.hargerhowe.com/blog/what-happens-when-a-hospitals-physician-workforce-depends-on-just-a-few-specialists) *November 09, 2026* [![Hospitals Aren't the Only Employers Looking for Physicians](https://inbound.hargerhowe.com/hubfs/GettyImages-2242280702.jpg)](https://inbound.hargerhowe.com/blog/hospitals-arent-the-only-employers-looking-for-physicians) [Hospitals Aren't the Only Employers Looking for Physicians](https://inbound.hargerhowe.com/blog/hospitals-arent-the-only-employers-looking-for-physicians) *November 05, 2026* [![Rethinking Candidate Screening in the Age of AI](https://inbound.hargerhowe.com/hubfs/GettyImages-2222461117.jpg)](https://inbound.hargerhowe.com/blog/rethinking-candidate-screening-in-the-age-of-ai) [Rethinking Candidate Screening in the Age of AI](https://inbound.hargerhowe.com/blog/rethinking-candidate-screening-in-the-age-of-ai) *October 26, 2026* [![The AI Skills Gap: Finding Candidates With The Right Skills](https://inbound.hargerhowe.com/hubfs/GettyImages-2207162096.jpg)](https://inbound.hargerhowe.com/blog/the-ai-skills-gap-finding-candidates-with-the-right-skills) [The AI Skills Gap: Finding Candidates With The Right Skills](https://inbound.hargerhowe.com/blog/the-ai-skills-gap-finding-candidates-with-the-right-skills) *October 19, 2026* [![The Physician Benefits Gap: What Candidates Aren't Seeing in Job Listings](https://inbound.hargerhowe.com/hubfs/GettyImages-2235702740.jpg)](https://inbound.hargerhowe.com/blog/the-physician-benefits-gap-what-candidates-arent-seeing-in-job-listings) [The Physician Benefits Gap: What Candidates Aren't Seeing in Job Listings](https://inbound.hargerhowe.com/blog/the-physician-benefits-gap-what-candidates-arent-seeing-in-job-listings) *October 13, 2026* [![Physician Recruitment on a Smaller Budget](https://inbound.hargerhowe.com/hubfs/GettyImages-2214228755.jpg)](https://inbound.hargerhowe.com/blog/physician-recruitment-on-a-smaller-budget) [Physician Recruitment on a Smaller Budget](https://inbound.hargerhowe.com/blog/physician-recruitment-on-a-smaller-budget) *October 12, 2026* ### CONNECT WITH US [Facebook](https://www.facebook.com/HargerHoweAdvertising/) [Facebook](https://twitter.com/hargerhoweadv) [Facebook](https://plus.google.com/100866082476092210501) [Facebook](https://www.youtube.com/user/hargerhowe) [Facebook](https://www.pinterest.com/hargerhoweadv/) [Facebook](https://www.instagram.com/hargerhoweadv/) ### LOCATIONS **Houston** 1800 St. James Place, Ste. 400 Houston, TX 77056 **Boston** 111 South Bedford St., Ste. 201 Burlington, MA 01803 *Need to talk now? 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