Instagram is an incredible tool that drives engagement (and it doesn’t hurt that it is owned by Facebook!) Recruiters are fairly active on Facebook and Twitter, but as the internet community becomes more and more visual every day, Instagram is continuing to gain steam as a social platform for…
Details10. Understand the Informed Candidate In today’s world, the recruitment marketing game has changed. It used to be that marketers could push out outbound marketing only (billboards, print ads etc) and they would be embraced, but companies really need to start considering the fact that 2016…
DetailsIn a world where news is tied to Twitter feeds, friends are interacted with on Facebook and referrals are made on LinkedIn, it is essential to be up-to-date with your personal brand. At first it is tempting to believe that your social networks do not affect your company’s employer brand, but that…
DetailsDid you know that there are over 5 million professionals in the healthcare industry that use LinkedIn? It’s true! LinkedIn’s Healthcare in the United States Industry Report 2016 conducted comprehensive research about the industry and they have noted several trends that are extremely relevant to a…
DetailsWe use Facebook advertising for recruitment purposes on a daily basis and have found it to be highly effective. One of the best things about Facebook advertising is that there is a specific formula to make recruitment ads effective. Most of the best practices for recruitment advertising on Facebook…
DetailsWe don’t think it’s a secret that Harger Howe as an agency is teeming with excitement for our next INBOUND experience. Last time we attended, we had the distinct pleasure of hearing a talk by Mari Smith who is known as the queen of Facebook. Recently, Mari put together a great article for Social…
DetailsHave you seen the new Facebook Pages layout yet? It’s definitely noticeable! Personally, we are big fans. Why do you ask? Well, Facebook seems to be moving toward a much more simplified version that takes notes from the styling of its initial debut of Pages in 2010. If you’re unfamiliar with the…
DetailsAs I mentioned in my previous blog, Facebook made an announcement last week that will affect pages. This is because the newsfeed is making a concerted effort to show users more of their friends’ updates. With this change, it is more crucial than ever that recruitment marketers adjust and start…
DetailsAs part of my job, I am always tracking analytics, monitoring engagement and adjusting my strategy. Social media is like a wild animal and each day is a new opportunity to tame the beast. New social properties and recruitment strategies pop up daily and it is our job to stay on top of them. With…
DetailsGrowing pains and unexpected stretch goals are common among growth-driven companies. Unfortunately, something that is also common is a lack of proactive personnel sourcing. Typically during the growth stage, companies find themselves scrambling to execute their master plan and that’s when clients…
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