--- title: Harger Howe Recruitment Marketing Blog | inbound marketing description: inbound marketing | --- [781.425.5005](tel:1-781-425-5005) [Facebook](https://www.facebook.com/HargerHoweAdvertising/) [Twitter](https://twitter.com/hargerhoweadv) [YouTube](https://www.youtube.com/user/hargerhowe) [Instagram](https://www.instagram.com/hargerhoweadv/) [![HargerHowe\_Logo\_2024hr](https://inbound.hargerhowe.com/hs-fs/hubfs/HargerHowe_Logo_2024hr.png?width=327&height=79&name=HargerHowe_Logo_2024hr.png) ![HargerHowe\_Logo\_2024-204](https://inbound.hargerhowe.com/hs-fs/hubfs/HargerHowe_Logo_2024-204.png?width=204&height=49&name=HargerHowe_Logo_2024-204.png)](https://hargerhowe.com/) - [home](https://www.hargerhowe.com/) - [Agency](https://hargerhowe.com/agency/) - [Services](https://hargerhowe.com/services/) - [Our Work](https://hargerhowe.com/showcase/) - [Blog](https://inbound.hargerhowe.com/blog) - [Contact Us](https://hargerhowe.com/contact/) - [Home](https://hargerhowe.com/) - [Agency](https://hargerhowe.com/agency/) - [About Harger Howe](https://hargerhowe.com/agency/) - [Q & A](https://hargerhowe.com/q-a/) - [Services](https://hargerhowe.com/services/) - [Digital Media](https://hargerhowe.com/services/digital-media/) - [Inbound Marketing](https://hargerhowe.com/services/inbound-marketing/) - [Media Placement and Creative Services](https://hargerhowe.com/services/media-placement-and-creative-services/) - [Social Media](https://hargerhowe.com/services/social-media/) - [Recruitment Marketing](https://hargerhowe.com/services/recruitment-marketing/) - [HH Direct Search](https://www.hargerhowedirect.com/) - Our Work - [Case Studies](https://hargerhowe.com/showcase/) - [Featured Content](https://hargerhowe.com/featured-content/) - [Blog](https://inbound.hargerhowe.com/blog) - [Contact Us](https://hargerhowe.com/contact/) [Facebook](https://www.facebook.com/HargerHoweAdvertising/) [Twitter](https://twitter.com/hargerhoweadv) [YouTube](https://www.youtube.com/user/hargerhowe) [Instagram](https://www.instagram.com/hargerhoweadv/) [Refine your recruitment with HH Direct Search!](https://www.hargerhowedirect.com/) # Category Archives: inbound-marketing - [Home](https://hargerhowe.com/) - Category "inbound-marketing" [![](https://inbound.hargerhowe.com/hs-fs/hubfs/GettyImages-1986403767.jpg?width=323&name=GettyImages-1986403767.jpg)](https://inbound.hargerhowe.com/blog/why-more-industry-associations-are-turning-to-specialized-recruitment-marketing) [Jun272025](https://inbound.hargerhowe.com/blog/archive/2025/06/27) ## [Why Industry Associations Are Turning to Specialized Recruitment Marketing](https://inbound.hargerhowe.com/blog/why-more-industry-associations-are-turning-to-specialized-recruitment-marketing) [recruitment](https://inbound.hargerhowe.com/blog/topic/recruitment), [recruitment marketing](https://inbound.hargerhowe.com/blog/topic/recruitment-marketing), [inbound marketing](https://inbound.hargerhowe.com/blog/topic/inbound-marketing) [by Carter Hughes](https://inbound.hargerhowe.com/blog/author/carter-hughes) [June 27, 2025](https://inbound.hargerhowe.com/blog/archive/2025/06/27) Industry associations have long been the backbone of skilled trade ecosystems, connecting manufacturers, distributors, suppliers, and professionals through shared interests and standards. Traditionally, their focus has been on advocacy, networking, and education, but a growing challenge has moved… [Details](https://inbound.hargerhowe.com/blog/why-more-industry-associations-are-turning-to-specialized-recruitment-marketing) [![Screen Shot 2017-10-04 at 4.54.58 PM.png](https://inbound.hargerhowe.com/hs-fs/hubfs/Screen%20Shot%202017-10-04%20at%204.54.58%20PM.png?width=323&name=Screen%20Shot%202017-10-04%20at%204.54.58%20PM.png)](https://inbound.hargerhowe.com/blog/4-ways-to-take-your-companys-facebook-page-to-the-next-level) [Oct042017](https://inbound.hargerhowe.com/blog/archive/2017/10/04) ## [4 Ways to Take Your Company's Facebook Page to the Next Level](https://inbound.hargerhowe.com/blog/4-ways-to-take-your-companys-facebook-page-to-the-next-level) [Social Media](https://inbound.hargerhowe.com/blog/topic/social-media), [social media career pages](https://inbound.hargerhowe.com/blog/topic/social-media-career-pages), [social media recruitment advertising](https://inbound.hargerhowe.com/blog/topic/social-media-recruitment-advertising), [inbound marketing](https://inbound.hargerhowe.com/blog/topic/inbound-marketing), [Facebook](https://inbound.hargerhowe.com/blog/topic/facebook), [harger howe](https://inbound.hargerhowe.com/blog/topic/harger-howe), [harger howe advertising](https://inbound.hargerhowe.com/blog/topic/harger-howe-advertising), [facebook advertising](https://inbound.hargerhowe.com/blog/topic/facebook-advertising), [facebook marketing](https://inbound.hargerhowe.com/blog/topic/facebook-marketing) [by Harger Howe Content Team](https://inbound.hargerhowe.com/blog/author/harger-howe-content-team) [October 04, 2017](https://inbound.hargerhowe.com/blog/archive/2017/10/04) It's tempting to just pick a few photos that you like and then totally forget about your company's Facebook page. But is that really the way to go? Facebook trends are changing faster than you can imagine and it's easy to fall behind if you're not careful. We break it down to four easy ways you can… [Details](https://inbound.hargerhowe.com/blog/4-ways-to-take-your-companys-facebook-page-to-the-next-level) [![ThinkstockPhotos-465061936.jpg](https://inbound.hargerhowe.com/hs-fs/hubfs/ThinkstockPhotos-465061936.jpg?width=323&name=ThinkstockPhotos-465061936.jpg)](https://inbound.hargerhowe.com/blog/your-recruitment-strategy-should-include-blogging-heres-why) [Mar022017](https://inbound.hargerhowe.com/blog/archive/2017/03/02) ## [Your Recruitment Strategy Should Include Blogging – Here’s Why](https://inbound.hargerhowe.com/blog/your-recruitment-strategy-should-include-blogging-heres-why) [inbound marketing](https://inbound.hargerhowe.com/blog/topic/inbound-marketing), [inbound recruitment marketing](https://inbound.hargerhowe.com/blog/topic/inbound-recruitment-marketing), [blogging](https://inbound.hargerhowe.com/blog/topic/blogging) [by Gillian Barnes](https://inbound.hargerhowe.com/blog/author/gillian-barnes) [March 02, 2017](https://inbound.hargerhowe.com/blog/archive/2017/03/02) Blogging. The word conjures up memories of the platforms like Blogspot and LiveJournal. While these sites are still in existence and used relatively regularly, they just don’t have the “cool” reputation of competing platforms like Tumblr, Snapchat, Instagram, Twitter and of course, the mother of… [Details](https://inbound.hargerhowe.com/blog/your-recruitment-strategy-should-include-blogging-heres-why) [![Winter Inbound Recruitment Marketing](https://inbound.hargerhowe.com/hs-fs/hubfs/ThinkstockPhotos-623864740.jpg?width=323&name=ThinkstockPhotos-623864740.jpg)](https://inbound.hargerhowe.com/blog/why-winter-is-the-time-to-start-using-inbound-recruitment-marketing) [Dec222016](https://inbound.hargerhowe.com/blog/archive/2016/12/22) ## [Why Winter is the Time to Start Using Inbound Recruitment Marketing](https://inbound.hargerhowe.com/blog/why-winter-is-the-time-to-start-using-inbound-recruitment-marketing) [recruitment](https://inbound.hargerhowe.com/blog/topic/recruitment), [inbound marketing](https://inbound.hargerhowe.com/blog/topic/inbound-marketing), [inbound recruitment marketing](https://inbound.hargerhowe.com/blog/topic/inbound-recruitment-marketing) [by Gillian Barnes](https://inbound.hargerhowe.com/blog/author/gillian-barnes) [December 22, 2016](https://inbound.hargerhowe.com/blog/archive/2016/12/22) The Winter breaks for kids are upon us, the holiday shopping is making you stressed, the roads are full of more traffic than usual, the end of year tasks are mounting…we hear you! The thing is, though our Winter task lists seem to have no end, there is one item you should make sure to accomplish.… [Details](https://inbound.hargerhowe.com/blog/why-winter-is-the-time-to-start-using-inbound-recruitment-marketing) [![ThinkstockPhotos-486688178.jpg](https://inbound.hargerhowe.com/hs-fs/hubfs/ThinkstockPhotos-486688178.jpg?width=323&name=ThinkstockPhotos-486688178.jpg)](https://inbound.hargerhowe.com/blog/content-plus-context-why-inbound-recruitment-marketing-works) [Nov212016](https://inbound.hargerhowe.com/blog/archive/2016/11/21) ## [Content Plus Context: Why Inbound Recruitment Marketing Works](https://inbound.hargerhowe.com/blog/content-plus-context-why-inbound-recruitment-marketing-works) [recruitment marketing](https://inbound.hargerhowe.com/blog/topic/recruitment-marketing), [inbound marketing](https://inbound.hargerhowe.com/blog/topic/inbound-marketing), [inbound recruitment marketing](https://inbound.hargerhowe.com/blog/topic/inbound-recruitment-marketing) [by Gillian Barnes](https://inbound.hargerhowe.com/blog/author/gillian-barnes) [November 21, 2016](https://inbound.hargerhowe.com/blog/archive/2016/11/21) Have you ever received an email from a sender whose list you may have signed up for years back that you automatically deleted? Have you ever been forced to click an ad that was irrelevant to you in order to access relevant career search information? Have you ever heard from a recruiter that didn’t… [Details](https://inbound.hargerhowe.com/blog/content-plus-context-why-inbound-recruitment-marketing-works) [![direct traffic](https://inbound.hargerhowe.com/hs-fs/hubfs/ThinkstockPhotos-451038867.jpg?width=323&name=ThinkstockPhotos-451038867.jpg)](https://inbound.hargerhowe.com/blog/direct-traffic-and-inbound-recruitment-marketing) [Oct212016](https://inbound.hargerhowe.com/blog/archive/2016/10/21) ## [Direct Traffic and Inbound Recruitment Marketing](https://inbound.hargerhowe.com/blog/direct-traffic-and-inbound-recruitment-marketing) [inbound marketing](https://inbound.hargerhowe.com/blog/topic/inbound-marketing), [direct traffic](https://inbound.hargerhowe.com/blog/topic/direct-traffic) [by Gillian Barnes](https://inbound.hargerhowe.com/blog/author/gillian-barnes) [October 21, 2016](https://inbound.hargerhowe.com/blog/archive/2016/10/21) We live in an age where analytics and big data reign supreme, which is why many of our clients choose to utilize platforms like Google Analytics or inbound marketing software to track metrics. However, the issue of Direct Traffic is one of those things that can throw those metrics out of whack. The… [Details](https://inbound.hargerhowe.com/blog/direct-traffic-and-inbound-recruitment-marketing) [![ThinkstockPhotos-546458378.jpg](https://inbound.hargerhowe.com/hs-fs/hubfs/ThinkstockPhotos-546458378.jpg?width=323&name=ThinkstockPhotos-546458378.jpg)](https://inbound.hargerhowe.com/blog/top-tips-for-attending-inbound16) [Sep222016](https://inbound.hargerhowe.com/blog/archive/2016/09/22) ## [Top Tips for Attending #INBOUND16](https://inbound.hargerhowe.com/blog/top-tips-for-attending-inbound16) [inbound marketing](https://inbound.hargerhowe.com/blog/topic/inbound-marketing), [#INBOUND16](https://inbound.hargerhowe.com/blog/topic/inbound16) [by Gillian Barnes](https://inbound.hargerhowe.com/blog/author/gillian-barnes) [September 22, 2016](https://inbound.hargerhowe.com/blog/archive/2016/09/22) Well, it’s mid-September and the countdown to the #INBOUND16 conference has officially begun in the offices of Harger Howe. Last year was our first year attending this conference, but this year, we’d like to impart some of our best tips for new attendees. We’ve broken the tips down into categories… [Details](https://inbound.hargerhowe.com/blog/top-tips-for-attending-inbound16) [![ThinkstockPhotos-492778944.jpg](https://inbound.hargerhowe.com/hs-fs/hubfs/ThinkstockPhotos-492778944.jpg?width=323&name=ThinkstockPhotos-492778944.jpg)](https://inbound.hargerhowe.com/blog/why-inbound-recruitment-marketing-is-not-enough) [Aug172016](https://inbound.hargerhowe.com/blog/archive/2016/08/17) ## [Why Inbound Recruitment Marketing Is Not Enough](https://inbound.hargerhowe.com/blog/why-inbound-recruitment-marketing-is-not-enough) [inbound marketing](https://inbound.hargerhowe.com/blog/topic/inbound-marketing) [by Gillian Barnes](https://inbound.hargerhowe.com/blog/author/gillian-barnes) [August 17, 2016](https://inbound.hargerhowe.com/blog/archive/2016/08/17) Inbound marketing and in particular inbound recruitment marketing is really beginning to take off, but the fact is, purchasing a platform alone will not provide you with the candidates you need to meet your needs. After becoming Hubspot, Inbound, Email and Agency certified through Hubspot, we have… [Details](https://inbound.hargerhowe.com/blog/why-inbound-recruitment-marketing-is-not-enough) [![ThinkstockPhotos-579428156.jpg](https://inbound.hargerhowe.com/hs-fs/hubfs/ThinkstockPhotos-579428156.jpg?width=323&name=ThinkstockPhotos-579428156.jpg)](https://inbound.hargerhowe.com/blog/help-us-choose-our-recommended-agendas-for-inbound16) [Aug152016](https://inbound.hargerhowe.com/blog/archive/2016/08/15) ## [Help Us Choose Our Recommended Agendas for INBOUND16](https://inbound.hargerhowe.com/blog/help-us-choose-our-recommended-agendas-for-inbound16) [inbound marketing](https://inbound.hargerhowe.com/blog/topic/inbound-marketing), [#INBOUND16](https://inbound.hargerhowe.com/blog/topic/inbound16) [by Gillian Barnes](https://inbound.hargerhowe.com/blog/author/gillian-barnes) [August 15, 2016](https://inbound.hargerhowe.com/blog/archive/2016/08/15) As many of our clients know, we are a Hubspot Partner Certified Agency. For those of you who were unaware of this, that means we are experts at inbound marketing and that we have gone through rigorous test to ensure that we are proficient in the latest software and techniques for our industry. We… [Details](https://inbound.hargerhowe.com/blog/help-us-choose-our-recommended-agendas-for-inbound16) [![ThinkstockPhotos-506608164.jpg](https://inbound.hargerhowe.com/hs-fs/hubfs/ThinkstockPhotos-506608164.jpg?width=323&name=ThinkstockPhotos-506608164.jpg)](https://inbound.hargerhowe.com/blog/blog-to-recruit-how-blogging-can-help-you-acquire-top-talent) [Jul072016](https://inbound.hargerhowe.com/blog/archive/2016/07/07) ## [Blog to Recruit – How Blogging Can Help You Acquire Top Talent](https://inbound.hargerhowe.com/blog/blog-to-recruit-how-blogging-can-help-you-acquire-top-talent) [Recruiting blog](https://inbound.hargerhowe.com/blog/topic/recruiting-blog), [recruitment](https://inbound.hargerhowe.com/blog/topic/recruitment), [inbound marketing](https://inbound.hargerhowe.com/blog/topic/inbound-marketing) [by Gillian Barnes](https://inbound.hargerhowe.com/blog/author/gillian-barnes) [July 07, 2016](https://inbound.hargerhowe.com/blog/archive/2016/07/07) As most recruiters know, the recruitment advertising game has changed drastically over the past few years. One of the biggest changes is that unlike in past years, candidates are more informed than most recruiters. They research companies long before they consider applying and they consider more… [Details](https://inbound.hargerhowe.com/blog/blog-to-recruit-how-blogging-can-help-you-acquire-top-talent) [1](https://inbound.hargerhowe.com/blog/topic/inbound-marketing/page/1) [2](https://inbound.hargerhowe.com/blog/topic/inbound-marketing/page/2) ### Recent Articles [![The Physician Benefits Gap: What Candidates Aren't Seeing in Job Listings](https://inbound.hargerhowe.com/hubfs/GettyImages-2235702740.jpg)](https://inbound.hargerhowe.com/blog/the-physician-benefits-gap-what-candidates-arent-seeing-in-job-listings) [The Physician Benefits Gap: What Candidates Aren't Seeing in Job Listings](https://inbound.hargerhowe.com/blog/the-physician-benefits-gap-what-candidates-arent-seeing-in-job-listings) *October 13, 2026* [![Physician Recruitment on a Smaller Budget](https://inbound.hargerhowe.com/hubfs/GettyImages-2214228755.jpg)](https://inbound.hargerhowe.com/blog/physician-recruitment-on-a-smaller-budget) [Physician Recruitment on a Smaller Budget](https://inbound.hargerhowe.com/blog/physician-recruitment-on-a-smaller-budget) *October 12, 2026* [![When Recruiting Gets Easier, Strategy Matters More](https://inbound.hargerhowe.com/hubfs/GettyImages-2194093558.jpg)](https://inbound.hargerhowe.com/blog/when-recruiting-gets-easier-strategy-matters-more) [When Recruiting Gets Easier, Strategy Matters More](https://inbound.hargerhowe.com/blog/when-recruiting-gets-easier-strategy-matters-more) *September 24, 2026* [![The Changing Meaning of an Online Application](https://inbound.hargerhowe.com/hubfs/GettyImages-1492515462.jpg)](https://inbound.hargerhowe.com/blog/the-changing-meaning-of-an-online-application) [The Changing Meaning of an Online Application](https://inbound.hargerhowe.com/blog/the-changing-meaning-of-an-online-application) *September 16, 2026* [![Recruiting the Physician Roles of Tomorrow](https://inbound.hargerhowe.com/hubfs/GettyImages-1387619421.jpg)](https://inbound.hargerhowe.com/blog/recruiting-the-physician-roles-of-tomorrow) [Recruiting the Physician Roles of Tomorrow](https://inbound.hargerhowe.com/blog/recruiting-the-physician-roles-of-tomorrow) *September 14, 2026* [![Are You Recruiting for the Job Physicians Want?](https://inbound.hargerhowe.com/hubfs/GettyImages-1215372625.jpg)](https://inbound.hargerhowe.com/blog/are-you-recruiting-for-the-job-physicians-want) [Are You Recruiting for the Job Physicians Want?](https://inbound.hargerhowe.com/blog/are-you-recruiting-for-the-job-physicians-want) *September 08, 2026* ### CONNECT WITH US [Facebook](https://www.facebook.com/HargerHoweAdvertising/) [Facebook](https://twitter.com/hargerhoweadv) [Facebook](https://plus.google.com/100866082476092210501) [Facebook](https://www.youtube.com/user/hargerhowe) [Facebook](https://www.pinterest.com/hargerhoweadv/) [Facebook](https://www.instagram.com/hargerhoweadv/) ### LOCATIONS **Houston** 1800 St. James Place, Ste. 400 Houston, TX 77056 **Boston** 111 South Bedford St., Ste. 201 Burlington, MA 01803 *Need to talk now? Call us!* [781-425-5005](tel:1-781-425-5005). ### SUBSCRIBE TO NEWSLETTER Do you want to learn more? Subscribe and we’ll send you a monthly newsletter with recruitment tips and helpful tools to help you transform your recruitment marketing strategy. [Subscribe Now](https://inbound.hargerhowe.com/subscribe-to-our-monthly-newsletter) ### WE ARE INBOUND SPECIALISTS [![Agency Partner](https://inbound.hargerhowe.com/hubfs/HargerHowe_April2018/Images/a9acd44930024654a7c21d3ebc067eca.png)](https://academy.hubspot.com/certification) [![Harger Howe Advertising](https://inbound.hargerhowe.com/hubfs/HargerHowe_April2018/Images/hargerhowe-logo-sm-white.png)](https://hargerhowe.com/) Harger Howe Advertising 2026 - [Home](https://hargerhowe.com/) - [Agency](https://hargerhowe.com/agency/) - [About Harger Howe](https://hargerhowe.com/agency/) - [Q & A](https://hargerhowe.com/q-a/) - [Services](https://hargerhowe.com/services/) - [Digital Media](https://hargerhowe.com/services/digital-media/) - [Inbound Marketing](https://hargerhowe.com/services/inbound-marketing/) - [Media Placement and Creative Services](https://hargerhowe.com/services/media-placement-and-creative-services/) - [Social Media](https://hargerhowe.com/services/social-media/) - [Recruitment Marketing](https://hargerhowe.com/services/recruitment-marketing/) - [HH Direct Search](https://www.hargerhowedirect.com/) - Our Work - [Case Studies](https://hargerhowe.com/showcase/) - [Featured Content](https://hargerhowe.com/featured-content/) - [Blog](https://inbound.hargerhowe.com/blog) - [Contact Us](https://hargerhowe.com/contact/)