Harger Howe Recruitment Marketing Blog

We live in an age where analytics and big data reign supreme, which is why many of our clients choose to utilize platforms like Google Analytics or inbound marketing software to track metrics. However, the issue of Direct Traffic is one of those things that can throw those metrics out of whack. The…

At this point in time, recruiters are aware that employee referral programs are highly successful. After all, according to ICIMS’ report The Impact of Successful Employee Referral Programs, “the majority of employers find that referred employees outperform other employees on most aspects of overall…

Though recruitment marketers aren’t heavily using Pinterest yet for sourcing, they should really begin to build it into their social media budgets for 2017. According to a recent article from the Wall Street Journal called Pinterest showing it can compete with Facebook, Twitter Pinterest has 150…

The Houston market has had a hard time over the last few years, but we are encouraged by the consistently positive headlines we’ve been seeing. These energy headlines are directly applicable to recruiters who want to start proactively planning their 2017 recruitment marketing budgets. Without…

Facebook groups are a unique, currently ad-free space within the Facebook empire, but that may change soon. Yesterday, Josh Constine published an article called Facebook tests ads in Groups, its next potential cash cow that noted testing of ads within groups is already underway. While at first this…

Have you heard of the Open Candidates feature yet? If not, it’s okay! Last week LinkedIn launched an incredibly useful new tool that is open to all users, which allows recruiters to see if a candidate is “looking.” For candidates, LinkedIn positions it as such, “imagine if you could signal to…

Over the past few months, Harger Howe’s team has been working with the Northeast Physician Recruiter Association (NEPRA) team to launch a new, comprehensive website for their organization. In addition to providing a registration portal for the NEPRA Conference 2016, the new site features a fully…

We exist in a world that provides us with limitless information of all kinds. What we don’t have though are many clear systems that help us sift through what is valuable and what isn’t. This is especially true when it comes to employee benefits.

The Houston Business Journal’s Jon Prior reported great news for the manufacturing jobs sector last week. According to his article, Texas may have made it through the worst of oil bust as the job creation rate is actually surpassing the rest of America’s job growth. It’s true, according to the…

A few days ago, we came across an article called, The new search engine that could give Google a run for its money. This article by John Nemo brought up a great point; LinkedIn is an untapped, search-based resource. Here are some of the ideas Nemo mentioned that recruiters can use to harness the…