Harger Howe Recruitment Marketing Blog

Last week, Mari Smith wrote a very informative article for Social Media Examiner called How to Customize Your Facebook News Feed: What Marketers Need to Know, which got us thinking…what kinds of things should recruiters do to stay up-to-date with and track recruitment marketing trends on Facebook?…

Recently, The Wall Street Journal completed a study of 2.3 million LinkedIn profiles that endeavored to find out what the top in-demand soft skills were among professionals. They were as follows: Communication Organization Teamwork Always Punctual Critical Thinking Social Skills Creativity…

In a world where news is tied to Twitter feeds, friends are interacted with on Facebook and referrals are made on LinkedIn, it is essential to be up-to-date with your personal brand. At first it is tempting to believe that your social networks do not affect your company’s employer brand, but that…

I recently read an article from Inc.com called Hey Millennials, Stop Killing the Vacation! Immediately upon seeing that headline I knew I had to click. A lot of the time I see articles about job-hopping millennials or replacing the baby boomer workforce with my generation, but it isn’t often that a…

Have you ever tried to find something on your phone quickly only to be deterred by pop up ads that seem to be almost impossible to X out of? We have! Some companies use this strategy to get people to sign up for their newsletters while others use them for agressive recruitment marketing. This type…

A considerable percentage of our clients are healthcare systems, so we keep up with healthcare industry recruiting trends on a daily basis. One of the most prominent job boards is Health eCareers and their affiliate organization boards, so it is no surprise that they create many reports based on…

One of the biggest issues we are seeing throughout the industry in 2016 is a lack of response when is comes to direct email recruitment marketing. Direct email marketing for recruitment used to be an effective option for many campaigns. We would buy a list from an association, create the HTML and…

Inbound marketing and in particular inbound recruitment marketing is really beginning to take off, but the fact is, purchasing a platform alone will not provide you with the candidates you need to meet your needs. After becoming Hubspot, Inbound, Email and Agency certified through Hubspot, we have…

As many of our clients know, we are a Hubspot Partner Certified Agency. For those of you who were unaware of this, that means we are experts at inbound marketing and that we have gone through rigorous test to ensure that we are proficient in the latest software and techniques for our industry. We…

With 285,000 members from over 165 countries the Society for Human Resource Management is an incredible resource for up-to-the-minute insights within the recruitment sector. This year, they put our a report called The New Talent Landscape – Recruiting Difficulty and Skills Shortages that examines…