It seems like every day there is a story in one industry or another about being in the right place at the right time and honestly, working on recruitment marketing is no different. Connections can be made at any time or at any place even if they aren’t relevant right away. Of course, there are…
DetailsIf you were not aware, our Harger Howe - Houston office and our staff specialize in recruitment marketing and branding strategies for the energy sector. Because the oli and gas industry is so prevalent in the Houston area, we monitor stories and infromation about the oil and gas industry very…
DetailsSince Facebook acquired Instagram in 2012, many have been getting progressively more excited by the option of using dual platforms for advertising. In fact, we already integrate Facebook into our regular recruitment marketing proposals for clients as well as our strategy for the agency itself.…
DetailsMany of our clients use LinkedIn for their recruitment efforts; in fact, including active use of their recruiter seats. Recruiters typically use LinkedIn to advertise jobs, source candidate profiles, maintain company pages and run pay-per-click campaigns. However, surprisingly few recruiters…
DetailsAs I mentioned in my previous blog, Facebook made an announcement last week that will affect pages. This is because the newsfeed is making a concerted effort to show users more of their friends’ updates. With this change, it is more crucial than ever that recruitment marketers adjust and start…
DetailsIn the recruitment advertising business, we create a lot of social media career pages for clients and over time we’ve found that certain elements make different platforms successful. For a Facebook careers page to be effective, it needs to contain the right content, the right calls to action and…
DetailsAs early as 2015 TLNT HR was reporting in their blog “Hiring Job Hoppers: 10 Reasons Why They Are So Very Valuable” that, “changing jobs frequently has become the norm rather than the exception.” The fact is, the new norm is being open to many career opportunities and “hopping” when a better one…
DetailsAs most recruiters know, the recruitment advertising game has changed drastically over the past few years. One of the biggest changes is that unlike in past years, candidates are more informed than most recruiters. They research companies long before they consider applying and they consider more…
DetailsRecruitment microsites work best when they feature genuine images of your staff. However, one problem our clients run into is a lack of imagery. Some of the issues they run into are: No budget for professional photos Issues with permission for outsider photographers Due to these kinds of issues, we…
DetailsAs summer moves in so does the new recruitment season and according to the May/June issue of The New England Journal of Medicine's piece regarding "The Medicus Firm’s 2016 Provider Placement Summary", Primary Care is still the largest area of placement for physicians. In 2015, that summary reported…
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