Harger Howe Recruitment Marketing Blog

Save Recruitment Dollars by Nurturing Your Internal Talent Pool

Last week I wrote about how a happy employee is an engaged employee (and vice versa) and while some may disagree with the statement, I think we can all agree that one thing that makes employees happy is the opportunity to advance. However, according to CareerBuilder, ”only 37 percent of companies…

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Proactive Recruitment Strategies for the Energy Sector

Exactly this time last year The National's Business section was reporting the oil and gas industry could face a hiring freeze due to the low prices. In fact, according to that same article, jobs in the energy sector fell by 19% from the previous year’s numbers in just one month.

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Microsite Design for Patient Recruitment

Recruitment microsites are a large part of our business, but typically we create them for healthcare systems that want to recruit physicians and nurses. Today, I want to talk about the value of creating a recruitment microsite to drive new patients to a clinical practice. In particular, I will be…

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A Physician Incentive Plan that Works

When it comes to recruiting physicians, incentives are a key element in the process, but what incentives are the most valuable to them? How do you decide where to put your recruitment budget dollars? Well, the Merritt Hawkins’ 2016 Review of Physician and Advanced Practitioner Recruiting Incentives…

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Happy Nurses Could Lower Your Recruitment Costs and Readmission Rates

AMN Healthcare provides excellent insights when it comes to nurse recruiting and retention strategies. I was pleased to note that two of their recent articles addressed the issues of nurse happiness and travel nurse utilization.

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Do You Have a Succession Plan for Your Physician Workforce?

We talk a lot about recruiting physicians, attracting new graduates and boosting company culture in order to build a stronger employer brand, but what is not often addressed is developing a succession plan. What will you do when your physicians start to retire?

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Physician Job Advertising That Will Pass the Blink Test

The age of mobile optimization (and therefore smaller screens) has made it absolutely crucial that job descriptions for physicians are blink test approved. So…what is the blink test? Well, it’s a 3-5 second time period that you have to capture the attention of a candidate. It’s not long! And, given…

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The Real Definition of an Engaged Employee

This week I had the pleasure of reading Maren Hogan’s latest piece, ‘Engaged Employees’ and ‘Happy Employees’: Not Exactly Synonyms. I initially clicked the link because it’s a hot button topic and I was interested a the different perspective on the issue of employee happiness, but I found myself…

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Top Healthcare Recruitment Social Media Secrets

As part of my job, I am always tracking analytics, monitoring engagement and adjusting my strategy. Social media is like a wild animal and each day is a new opportunity to tame the beast. New social properties and recruitment strategies pop up daily and it is our job to stay on top of them. With…

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Why Growing Companies Need Recruitment Marketing

Growing pains and unexpected stretch goals are common among growth-driven companies. Unfortunately, something that is also common is a lack of proactive personnel sourcing. Typically during the growth stage, companies find themselves scrambling to execute their master plan and that’s when clients…

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