Harger Howe Recruitment Marketing Blog

Link Up! Creating a Link Building Strategy for Recruitment

In the recruitment marketing industry, it seems like we are always promoting link building strategies and there’s a definite reason. However, before I get into that, I’d like to cover what link building is (and the two types of links) as well as the difference between quality and quantity linking.

Details

Save Recruitment Dollars by Isolating Toxic Workers

Recently, I read an interesting paper called "Toxic Workers" by Michael Houseman and Dyland Minor of Cornerstone OnDemand and Harvard Business School respectively. The article pointed out that relatively little research has been conducted regarding how to isolate so called “toxic workers” who are…

Details

On Air: Facebook Live for Recruiting

Periscope and Twitch have been popular for some time among the general public, but have you considered using Facebook Live for recruiting? For those of you who don't know Facebook Live is, Forbes describes it as, "a new feature for its users, capitalizing on the recent trends of online video…

Details

3 Dynamic Strategies for New Graduate Recruitment

In May, SHRM published an article called Class of 2016 College Graduate Hiring Forecast Best in 10 Years. In that article they stated that 2/3 of employers will be hiring new college graduates, which is an increase of 2% over 2015 (good news for paying off student loans!) In fact, “more than half…

Details

Save Recruitment Dollars by Nurturing Your Internal Talent Pool

Last week I wrote about how a happy employee is an engaged employee (and vice versa) and while some may disagree with the statement, I think we can all agree that one thing that makes employees happy is the opportunity to advance. However, according to CareerBuilder, ”only 37 percent of companies…

Details

Proactive Recruitment Strategies for the Energy Sector

Exactly this time last year The National's Business section was reporting the oil and gas industry could face a hiring freeze due to the low prices. In fact, according to that same article, jobs in the energy sector fell by 19% from the previous year’s numbers in just one month.

Details

Microsite Design for Patient Recruitment

Recruitment microsites are a large part of our business, but typically we create them for healthcare systems that want to recruit physicians and nurses. Today, I want to talk about the value of creating a recruitment microsite to drive new patients to a clinical practice. In particular, I will be…

Details

A Physician Incentive Plan that Works

When it comes to recruiting physicians, incentives are a key element in the process, but what incentives are the most valuable to them? How do you decide where to put your recruitment budget dollars? Well, the Merritt Hawkins’ 2016 Review of Physician and Advanced Practitioner Recruiting Incentives…

Details

Happy Nurses Could Lower Your Recruitment Costs and Readmission Rates

AMN Healthcare provides excellent insights when it comes to nurse recruiting and retention strategies. I was pleased to note that two of their recent articles addressed the issues of nurse happiness and travel nurse utilization.

Details

Do You Have a Succession Plan for Your Physician Workforce?

We talk a lot about recruiting physicians, attracting new graduates and boosting company culture in order to build a stronger employer brand, but what is not often addressed is developing a succession plan. What will you do when your physicians start to retire?

Details