Category Archives: social-media

At this point in time, recruiters are aware that employee referral programs are highly successful. After all, according to ICIMS’ report The Impact of Successful Employee Referral Programs, “the majority of employers find that referred employees outperform other employees on most aspects of overall…

Though recruitment marketers aren’t heavily using Pinterest yet for sourcing, they should really begin to build it into their social media budgets for 2017. According to a recent article from the Wall Street Journal called Pinterest showing it can compete with Facebook, Twitter Pinterest has 150…

Facebook groups are a unique, currently ad-free space within the Facebook empire, but that may change soon. Yesterday, Josh Constine published an article called Facebook tests ads in Groups, its next potential cash cow that noted testing of ads within groups is already underway. While at first this…

Instagram is an incredible tool that drives engagement (and it doesn’t hurt that it is owned by Facebook!) Recruiters are fairly active on Facebook and Twitter, but as the internet community becomes more and more visual every day, Instagram is continuing to gain steam as a social platform for…

10. Understand the Informed Candidate In today’s world, the recruitment marketing game has changed. It used to be that marketers could push out outbound marketing only (billboards, print ads etc) and they would be embraced, but companies really need to start considering the fact that 2016…

Last week, Mari Smith wrote a very informative article for Social Media Examiner called How to Customize Your Facebook News Feed: What Marketers Need to Know, which got us thinking…what kinds of things should recruiters do to stay up-to-date with and track recruitment marketing trends on Facebook?…

In a world where news is tied to Twitter feeds, friends are interacted with on Facebook and referrals are made on LinkedIn, it is essential to be up-to-date with your personal brand. At first it is tempting to believe that your social networks do not affect your company’s employer brand, but that…

Did you know that there are over 5 million professionals in the healthcare industry that use LinkedIn? It’s true! LinkedIn’s Healthcare in the United States Industry Report 2016 conducted comprehensive research about the industry and they have noted several trends that are extremely relevant to a…

We don’t think it’s a secret that Harger Howe as an agency is teeming with excitement for our next INBOUND experience. Last time we attended, we had the distinct pleasure of hearing a talk by Mari Smith who is known as the queen of Facebook. Recently, Mari put together a great article for Social…

Have you seen the new Facebook Pages layout yet? It’s definitely noticeable! Personally, we are big fans. Why do you ask? Well, Facebook seems to be moving toward a much more simplified version that takes notes from the styling of its initial debut of Pages in 2010. If you’re unfamiliar with the…