Harger Howe Recruitment Marketing Blog

By Gillian Barnes

Gillian is Harger Howe's Creative Content Manager. She manages multiple social media entities and works on the overall inbound marketing strategy.
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Recent Posts

Fresh Spring Recruitment Ideas That Work

21 March 2017
Posted by Gillian Barnes on Mar 21, 2017 1:54:18 PM

Spring officially started yesterday, and for those of us here in New England who’ve been living under the reign of Snow Miser, we’re happy to usher in a new season. And, of course with that new season comes new recruitment demands. Candidates are ready to thaw out and look for new careers. With that in mind, here are some spring recruitment ideas that will bring in top talent for your organization

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Behind the Eight Ball – 5 Tips for Successful Last Minute Recruiting

16 March 2017
Posted by Gillian Barnes on Mar 16, 2017 3:18:49 PM

Picture this. It’s 4:58pm on a Thursday or Friday. You have 42 open requisitions and only about three of them are going well. You’re stressed and can’t imagine how you’re going to get all of the necessary work done, however, you’re making it work. Then…your Director of Recruitment walks in and delivers another requisition. The problem with this one though is that it needs to be filled by the end of the month and it’s already the 15th!

This is what we call a “behind the eight ball” recruitment situation. The fact is, there is a distinct possibility that this requisition will not get filled unless you take immediate action. Here are five tips for successful last minute recruiting that will help you knock in that last ball with style.

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2017’s Recruitment Trends Roundup

08 March 2017
Posted by Gillian Barnes on Mar 8, 2017 12:08:51 PM

Here at Harger Howe we are still in disbelief that it’s already March. It seems like just moments ago we were talking about holiday and Winter recruitment and now Spring is around the corner! But, the fact is it’s been three months and many things have transpired since 2017 started so we decided to catch you all up by providing a recruitment trends roundup. Here we go!

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5 Great Ways to Celebrate National Employee Benefits Day

06 March 2017
Posted by Gillian Barnes on Mar 6, 2017 1:08:39 PM

2017's National Employee Benefits Day is fast approaching. This holiday, which was created and is promoted by the International Foundation of Employee Benefit Plans was instituted mostly to increase awareness via communication of benefits to employees, however April 3rd is a perfect time to review your benefits options, increase benefit offerings and improve overall communication. Here are some ideas for your 2017 celebration.

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Your Recruitment Strategy Should Include Blogging – Here’s Why

02 March 2017
Posted by Gillian Barnes on Mar 2, 2017 2:28:21 PM

Blogging. The word conjures up memories of the platforms like Blogspot and LiveJournal. While these sites are still in existence and used relatively regularly, they just don’t have the “cool” reputation of competing platforms like Tumblr, Snapchat, Instagram, Twitter and of course, the mother of all social media --- Facebook. In the age of social media, blogging just seems…old…doesn’t it? It isn’t! Stay tuned and we will tell you why your recruitment strategy should include blogging.

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3 Ways to Use Instagram’s Newest Feature for Recruitment

23 February 2017
Posted by Gillian Barnes on Feb 23, 2017 2:33:50 PM

We’re always talking about how much we love Instagram. It’s a great digital space to promote company culture, offer links to new content and showcase design elements. It’s searchable, it can be used for pay-per-click recruitment marketing, it has a stories feature and now it has a carousel-style (previously released in a similar format for advertisers) post feature that allows its members to share multiple pictures or short videos at once. How is Instragram's newest feature relevant to recruitment? Well, we’ll tell you:

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The Relationship Between Your Online Reputation and Your Recruitment

13 February 2017
Posted by Gillian Barnes on Feb 13, 2017 3:58:28 PM

If you’ve been in recruitment long enough, you can probably remember a time when feedback was gathered purely at exit interviews or by anonymous survey reports. Today’s reviews are instantaneous and across multiple networks. Of course there are the overt ones like Facebook reviews, direct Tweets and in-person feedback, but there are now so many more to worry about. For instance, when you post a job on Indeed, did you know that previous employees might be rating you there? Have you checked your Glassdoor account recently? Rankings and negative feedback on these sorts of networks can drastically affect your ability to recruit successfully.

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Why Recruiters Should Still be in Love with Direct Mail

10 February 2017
Posted by Gillian Barnes on Feb 10, 2017 2:02:44 PM

Valentine’s Day is coming up next week so we thought now would be the right time to show a little love for a traditional method of advertising: direct mail. Sometimes direct mail can get bad a reputation because some people feel that it’s just spam, but that’s not the case. A well thought out campaign with quality artwork, strong messaging and the right tie-in (like a hiring event) can be highly effective.

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New Healthcare Recruiting Trends for 2017

09 February 2017
Posted by Gillian Barnes on Feb 9, 2017 12:50:56 PM

This year, HealtheCareers produced the 2017 Healthcare Recruiting Trends Report, which surveyed over 350 recruiting and Human Resources (HR) professionals. This report is an outstanding resource because it provides in-depth insight into what people believe the healthcare recruiting trends will be for 2017. We have distilled the report down to highlight some of our favorite insights we believe will help keep you informed as you make your budgetary recruitment marketing decisions.

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The 2017 Houston Healthcare Recruitment Marketing Outlook

02 February 2017
Posted by Gillian Barnes on Feb 2, 2017 10:30:25 AM

While we as a recruitment advertising agency tend to talk mostly about energy recruitment marketing when it comes to Houston, it should be noted that healthcare is a strong player in that market too. While the economy in Houston has been challenging for some, healthcare seems to be growing and, according to Transwestern will continue a strong progression into the new year.

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