Category Archives: recruitment

 Though recruitment marketers aren’t heavily using Pinterest yet for sourcing, they should really begin to build it into their social media budgets for 2017. According to a recent article from the Wall Street Journal called Pinterest showing it can compete with Facebook, Twitter Pinterest has 150…

Fall has begun and most of us are thinking about apples, pumpkin picking, Halloween and beautiful leaves. However, Autumn is a short season therefore now is the time to work on a solid recruitment strategy for the slower Winter season so that you aren't left out in the cold. Winter is a tough time…

 As we are an integrated recruitment marketing agency, we talk a lot about digital media including social networking, however, one of the most important things to remember when you start creating a recruitment budget is that one platform is not enough. Recruitment marketing is always more effective…

10. Understand the Informed Candidate In today’s world, the recruitment marketing game has changed. It used to be that marketers could push out outbound marketing only (billboards, print ads etc) and they would be embraced, but companies really need to start considering the fact that 2016…

Last week, Mari Smith wrote a very informative article for Social Media Examiner called How to Customize Your Facebook News Feed: What Marketers Need to Know, which got us thinking…what kinds of things should recruiters do to stay up-to-date with and track recruitment marketing trends on Facebook?…

Recently, The Wall Street Journal completed a study of 2.3 million LinkedIn profiles that endeavored to find out what the top in-demand soft skills were among professionals. They were as follows: Communication Organization Teamwork Always Punctual Critical Thinking Social Skills Creativity…

One of the biggest issues we are seeing throughout the industry in 2016 is a lack of response when is comes to direct email recruitment marketing. Direct email marketing for recruitment used to be an effective option for many campaigns. We would buy a list from an association, create the HTML and…

If you were not aware, our Harger Howe - Houston office and our staff specialize in recruitment marketing and branding strategies for the energy sector. Because the oli and gas industry is so prevalent in the Houston area, we monitor stories and infromation about the oil and gas industry very…

As I mentioned in my previous blog, Facebook made an announcement last week that will affect pages. This is because the newsfeed is making a concerted effort to show users more of their friends’ updates. With this change, it is more crucial than ever that recruitment marketers adjust and start…

 As most recruiters know, the recruitment advertising game has changed drastically over the past few years. One of the biggest changes is that unlike in past years, candidates are more informed than most recruiters. They research companies long before they consider applying and they consider more…